HBR IdeaCast 34: Competing on Analytics

Competing on Analytics: This week's program features an interview with Tom Davenport and Jeanne Harris, co-authors of Competing on Analytics: The New Science of Winning. In their talk with IdeaCast correspondent Angelia Herrin, Davenport and Harris explain how more and more leading companies are building their strategies around data-driven insights. The key to doing this successfully, they say, is analytics: a sophisticated approach to analysis and modeling supported by data-savvy senior leaders and powerful information technology. Davenport and Harris explain the benefits of this approach and how it's being put to use across a range of industries.

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